Basic Info

Idea/Strategy

Idea/Strategy

Rx Report

Assumption

Assumption

Challenge

Frame your Challenge

Frame your Challenge

This helps us understanding your personal context and challenge

How Might We

Action verb (help, create, assist, deliver..)

Action verb (help, create, assist, deliver..)

subject (who)

subject (who)

whom are they targeting, serving, influencing, impacting

so that they (outcome)

the impact/benefit you want them to realise/achieve to deliver

Are they new customers: Y/N
If Yes: Are they happy? Do they have additional needs?

Describe Customer Persona Briefly?

Why Now? Text Field (list your reason)

What is stopping you? Text Field (list your reason)

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Rx Report

Are they new customers: Y/N
If Yes: Are they happy? Do they have additional needs?

Describe Customer Persona Briefly?

Why Now? Text Field (list your reason)

What is stopping you? Text Field (list your reason)